Nine core services. One senior specialist doing the work.

Most businesses end up piecing their digital presence together: a website from one place, SEO from another, branding from someone who’s long since moved on. Nothing quite lines up, and no one’s accountable for the whole thing.

I’m able to do all of it, and I’m the one who actually does it. You get a senior specialist who builds the site, optimises how your ideal customers and clients will find and buy from you, and shapes how your brand reads, so the parts actually work together.

Everything I offer is below, grouped into three: building your site, getting you found, and helping you stand out.

Build.

The foundations: a fast, well-built website or online store that’s yours to run, not a mystery only I can touch.

Web Design & Development

A website built properly and designed to keep working long after it’s gone live. I predominantly build on WordPress, but I’ll work in whatever fits the project best, so you’re never forced into a platform that doesn’t suit you. Fast, accessible, and set up so you can edit it yourself after handover without waiting on me.

  • Custom designs shaped around your business, not a stock template.

  • Built for straightforward editing after handover, on WordPress or another platform where it makes sense.

  • Fast and stable, with performance and accessibility built in.

  • Structured from day one so search engines and AI can read it properly.

E-Commerce

Online stores built to sell and built to last. I prefer WooCommerce and know it inside out, but I also work with Shopify and other platforms, so the recommendation fits your business rather than my habits. Whether you’re selling products, taking bookings, or issuing gift vouchers, the checkout stays reliable and the admin side stays manageable.

  • Product, booking, subscription and gift-voucher setups configured to suit how you sell.

  • WooCommerce or Shopify, chosen around what’s right for you.

  • A checkout built to convert and to stay reliable under load.

  • Payments, shipping and tax set up correctly from the start.

Website Care & Hosting

A managed plan that keeps your site fast, secure and up to date, so you don’t have to think about any of it. Hosting, backups, updates, monitoring and performance sit together in one place, with me on hand when something needs doing. It’s the difference between a site that quietly works and one that turns into a job you have to chase.

  • Enterprise-grade managed hosting, tuned for speed and uptime
  • Regular backups, updates and security monitoring
  • Site speed kept in check so performance doesn’t slip over time
  • A real person to call when you need something changed or fixed

“Steve has been a great person to go to for advice on digital, e-commerce and website queries. Professional, knowledgeable, and always happy to help. I’d highly recommend speaking with him.”

– Sahar Asvandi, Founder & Designer, S.JOON

Not sure whether you need a new build, replatforming, or just a better hosting setup? That’s worth a conversation.

Tell me where the site’s at and I’ll tell you straight.

Get Found.

Search and AI visibility built in from the start, so the right people are finding, interacting with, and buying from your website.

Search Engine Optimisation (SEO)

Search visibility is where a lot of my depth sits. I handle the technical foundations, the content, and the authority-building that move you up the rankings and keep you there, across Google and the AI-driven results that increasingly draw on the same signals. It compounds: the work done this quarter keeps paying off long after it’s finished.

  • Technical audits and fixes that clear the way for search engines to rank you
  • Keyword and content work aimed at real buying intent
  • Authority-building that holds rankings over time
  • Local search visibility for businesses serving a specific area

GEO (Generative Engine Optimisation)

GEO, sometimes referred to as AEO (Answer Engine Optimisation) or AIO (AI Optimisation), is about getting cited by AI. More people now ask ChatGPT, Claude, Perplexity and other AI-generated results for recommendations. I can help make sure your business is one of these recommendations. It’s a separate discipline from SEO, and it’s where a lot of visibility is quietly moving.

  • Content structured and formatted for AI tools to read and cite
  • Authority and clarity signals that make your business quotable
  • Coverage across ChatGPT, Perplexity and AI-generated answers
  • Works alongside your SEO, so you’re visible in both places

Email Marketing

Your email list is one of the few channels you actually own, and most businesses barely use it. I set up the automated sequences and campaigns that turn a quiet list into repeat revenue, from welcome flows through to win-backs. Done well, it runs in the background and keeps customers coming back.

  • Automated welcome, nurture and win-back sequences
  • Campaigns planned around what your customers want to hear

  • List setup, segmentation and deliverability handled properly
  • Reporting so you can see what’s landing and what isn’t
  • Set up in whichever platform suits you – HubSpot, Klaviyo, Mailchimp, Apollo.io

“Steven has done an excellent job supporting us with digital marketing over the years. He brings a huge amount of experience to the table, and it really shows. Incredibly organised and methodical, with excellent attention to detail.”

– Simon Hinton, Founder & Director, Zone CCTV

Not sure whether it’s SEO, GEO, or both that your business needs?

Most people aren’t, and working that out is part of the job.

Stand Out.

A clear brand and the words to match, so your business looks and sounds as good as it is.

Branding & Identity

A clear, confident brand that makes a growing business look established. I cover the logo, colours, type and the guidelines that hold it together, so everything you put out looks like it came from the same considered place. First impressions do a lot of work, and this is where they’re won.

  • Logo and visual identity designed around how you want to be seen
  • A colour and type system that works across everything you produce
  • Brand guidelines so your look stays consistent as you grow
  • A brand that reassures the customer before you’ve said a word

Content & Copywriting

Website and marketing copy that says what you do plainly and moves people to act. I write the words that carry your site, your emails and your campaigns, in a voice that sounds like you rather than a brochure. And if you already work with a writer, I’m happy to work alongside them.

  • Website copy that’s clear, persuasive and easy to read
  • Marketing and email copy written to prompt a response
  • A consistent voice across everything customer-facing
  • Content structured to help both search and AI visibility

Digital Strategy & Consultancy

Sometimes you don’t need another supplier, you need someone experienced to look at the whole picture and tell you straight. That includes my Agency Appraisal: a paid, independent review of the work your current agency is doing, and an honest verdict on whether it’s serving you. Sometimes the right answer is to stay exactly where you are.

  • An honest read on your current setup and what’s worth doing next
  • The Agency Appraisal: an independent review of your current agency’s work
  • Priorities you can act on, whether or not you work with me afterwards
  • Senior input without committing to a full project

“Steve took the time to understand AJM and came back with a logo and welcome pack that looked exactly right. Professional, easy to work with, and the finished brand gave the business a real lift in how it comes across.”

–  Alistair McLellan, Founder at AJM Coaching

Not sure where your brand or messaging is letting you down?

A quick conversation usually surfaces it.

Also Available.

The nine above are the core of what I do. Alongside them, I take on a range of more specific pieces of work, either standalone or as part of a bigger project. If you need help with any of the below, just ask.

Paid Search  ·  Paid Social  ·  Organic Social  ·  Presentation & Pitch Design  ·  Website Migrations & Platform Moves  ·  CMS Training  ·  One-off Audits  ·  Analytics & Reporting  ·  Accessibility Audits (WCAG)  ·  Conversion Rate Optimisation  ·  Content Strategy & Copywriting  ·  Email Marketing  ·Paid Search  ·  Paid Social  ·  Organic Social  ·  Presentation & Pitch Design  ·  Website Migrations & Platform Moves  ·  CMS Training  ·  One-off Audits  ·  Analytics & Reporting  ·  Accessibility Audits (WCAG)  ·  Conversion Rate Optimisation  ·  Content Strategy & Copywriting  ·  Email Marketing  ·

Not sure whether what you need fits neatly into one of these?

That’s usually the point where it’s worth a conversation.

Tell me what you’re after and I’ll let you know how I can help.

How I Work.

Every project runs the same three steps, whether it’s a full build or a single piece of consultancy. It keeps the work grounded in where you actually are and what you actually need, rather than a package decided before we’ve spoken.

The tools behind the work.

I’m platform-agnostic where it counts and opinionated where it matters. These are the tools and platforms I work with day to day, chosen for the job rather than out of habit, so the recommendation you get is the right one for your business and not just the one I happen to know.

Pricing approach.

I don’t publish fixed prices, because no two projects are the same and a number on a page would only ever be a guess. What I can tell you is how the work is priced. Most of it falls into one of four shapes, and whichever fits, you’ll know the cost before anything starts.

Fixed-price projects

For defined pieces of work like a website, a landing page or a rebrand. Scoped up front and quoted as a single figure, so you know the total before we begin.

Day-rate consultancy

For when you need senior input rather than a full build. Book my time by the day (or the hour) for strategy, audits, advice, or a specific problem to solve.

Monthly retainer

For ongoing work like SEO, managing your Google or Social ads and regular digital marketing work. A set amount of my time each month, so the work keeps moving without a new quote every time.

Care & hosting plans

For keeping your website fast, secure and properly looked after once it’s live. A simple monthly (or annual) plan covering hosting, updates, backups and support.

Whichever fits, the deal’s the same: a clear cost agreed before anything starts. No creeping scope, no surprise invoices.

Tell me what you’re trying to do and I’ll come back with a clear, honest quote.

Before you get in touch

A few of the questions I get asked most. Anything I’ve not covered, drop me a line and I’ll answer straight.

No. I build on WordPress most often because it suits most of my clients and I know it deeply, but I work across other platforms too, including Shopify, Webflow and Squarespace. The right platform depends on what you’re doing, and I’ll recommend the one that fits your business rather than defaulting to a favourite.

Usually, yes. I’ll start by looking at how the current site is put together, what state it’s in, and whether it’s worth building on or better rebuilt. You’ll get an honest assessment either way, not an automatic pitch for a new site.

No. I don’t lock clients into lengthy contracts to keep them from leaving. Care plans and retainers run monthly and you can stop when it suits you. Hosting is the one exception: those plans run annually, simply because of how the hosting is set up behind the scenes. Beyond that, the idea is that you stay because the work’s worth it, not because you’re contractually stuck.

Both are a longer game than paid ads, and anyone promising instant results isn’t being straight with you. As a rough guide, give it around six months to see meaningful movement, though some wins come sooner. The upside is that it compounds: unlike ads, the visibility you build keeps working after the work’s done.

Yes. I’m based near Leeds and happy to meet locally, but most of my work happens remotely and my clients are spread across the country. Location doesn’t change the quality of the work or how closely we can collaborate.

That’s completely fine. Plenty of the work I do is a single service or a one-off piece, an audit, a migration, some strategy input. You don’t have to commit to a full website build to work with me.

Me, start to finish. There’s no account manager in the middle and no junior picking up the work once the project’s signed off. The person you speak to first is the person doing the work.

Every project is scoped individually and quoted up front, so you know the cost before anything starts. Depending on what you need, that’s a fixed-price project, day-rate consultancy, a monthly retainer, or a care and hosting plan. There’s no off-the-shelf pricing, and no surprises later.

Not sure which of these you need? That’s fine.

Most people don’t arrive knowing exactly what they want, and part of my job is helping you work that out.

Tell me where the business is and what’s getting in the way, and I’ll point you at the thing that’ll actually make a difference, even if that’s only one of the nine.